Use case
Find where AI answers name competitors instead of you.
Competitor analysis in AI search starts with one question. When a customer asks an AI assistant about your line of work, which businesses does the answer name, and is yours among them?
Example visibility, the share of counted answers naming each business.
Alder StudioVisibility over time
Alder StudioWeek 140% visibility
Week 341% visibility
Week 542% visibility
Week 842% visibility
Visibility is the share of recorded answers that name the business. Select a dot to inspect a week.
Brand comparison
VisibilitySame questions and period.
01 / Use case
Decide who to compare
Competitor tracking compares only the businesses somebody in your workspace entered or chose to track. An empty list means nothing has been entered yet, not that no other business is named in AI answers.
Older answers were never checked for a new name, so figures build as new answers come in.
03 / Use case
Open each rival
Select a business to open its own page. A list shows the prompts where answers named them and left you out, and the websites linked for them and never for you.
The pages were not opened, so nothing is said about what is on them. A source link does not say why an assistant chose it.
The full sources view lists the websites linked in answers that left you out, for the latest completed week, with example answers.
04 / Use case
How answers describe each business
The sentiment view sorts answers that named you into Good, Mixed or Bad, with up to five quoted sentences per group. The descriptions view lists the recurring terms answers use about your business.
Add the businesses you compare with, and each is counted only in answers that named it, using the same set of answers.
05 / Use case
Turn gaps into prompts
In the prompt library, a list gathers the prompts where an answer named another business and left you out. Nothing is tracked until you approve it.
The list does not measure search demand, and it does not predict more customers.
How it works
- Name your competitors In Competitors, add the businesses you lose work to.
- Read share of voice Choose 30 or 90 days and read each business's share of the mentions.
- Open a rival Read the prompts where they were named and you were not, then open the answers.
- Follow the sources In Sources and citations, see the websites linked in answers that left you out.
- Compare descriptions In Sentiment, add your competitors and read the recurring wording for each business.
- Add follow-up prompts In Prompts, turn a gap into a follow-up suggestion, then approve it if you want it tracked.
Who it is for
Service businesses
See which local firms answers name for each service.
Practices
Compare yourself with nearby practices, using prompt labels for each location.
Shops
See which retailers answers list for product questions.
How Carqo works
You connect your website, review what AI search says and receive drafts for your next steps.
Carqo checks the facts
Facts are checked against their source where Carqo holds one. Conflicts and out-of-date facts are flagged to you.
Carqo shows where AI search mentions you
It follows your customer prompts and shows what the answers said about your business.
You decide what to do with each draft
A person on your side reviews each draft and decides whether to use it.
Common questions
What is share of voice in AI search?
Share of voice is your share of the mentions across the businesses you compare with. The page always states which businesses and answers were included.
Can I see why a rival is named more often?
You can see where it happens, not why. AI companies decide what their answers say.
Does the comparison say which business is best?
No. It counts how often answers named each business over the same sample. It says nothing about quality, and the page states that directly.
Will this help me take a rival's place in AI answers?
No one can promise that. The workflow shows where rivals were named and what the answers drew on. What you change, and what AI answers say afterwards, are outside the workspace.
What is share of voice in AI search?
Share of voice is your share of the mentions across the businesses you compare with. The page always states which businesses and answers were included.
Can I see why a rival is named more often?
You can see where it happens, not why. AI companies decide what their answers say.
Does the comparison say which business is best?
No. It counts how often answers named each business over the same sample. It says nothing about quality, and the page states that directly.
Will this help me take a rival's place in AI answers?
No one can promise that. The workflow shows where rivals were named and what the answers drew on. What you change, and what AI answers say afterwards, are outside the workspace.
See the answers.
Then choose your next step.
Start with a free AI visibility report.