AI search analytics for professional services firms
See how AI answers describe your professional services firm.
Make the scope of your service clear. Review the work you accept, your specialisms and how an enquiry reaches the right team.
Suggested prompts are not measured search demand.
Professional services
Which accountants work with small limited companies?
Who offers bookkeeping for a small business?
Which solicitors handle commercial leases?
Who advises small businesses on operations?
Which agencies recruit for hospitality roles?
Carqo wrote these as illustrations. They are not recorded AI answers, real customer questions or measured search demand.
Business type
Accountancy firms
Review the business types you serve, your service scope and how an enquiry reaches your team.
Separate included work from extra services.
Describe payroll, bookkeeping and year-end work as distinct services where your terms treat them separately.
Example questions
- Which accountants work with small limited companies?
- Who provides year-end accounts support?
- Which accountancy firms offer bookkeeping for a small company?
Facts to check
- Client types
- Explain the business structures and client types you work with.
- Service scope
- Distinguish bookkeeping, payroll and accounts engagements.
- Engagement process
- State what a prospective client needs to agree an engagement.
Questions about your line of work
Carqo wrote these as examples.
- Can this firm help with Making Tax Digital?
- HMRC is bringing in Making Tax Digital for Income Tax in stages by income, and its page sets out who starts when. If you help clients with it, say so on a page of its own. HMRC, check if you are eligible for Making Tax Digital for Income Tax
- Who supervises this firm for money laundering?
- HMRC says an accountancy service provider must register with it unless a professional body already supervises it for money laundering. Name your supervisor and any membership body on your site. HMRC, money laundering supervision for accountancy service providers
- Does this firm take on businesses like mine?
- Name the kinds of client you work with, such as limited companies, sole traders or landlords, and the services each one gets. Publish fixed fees where you offer them.
Business type
Bookkeeping businesses
Review your software specialisms, record-keeping services and the information a new client needs.
Describe the boundary of the work.
Keep bookkeeping separate from accountancy or tax advice where those services are outside your engagement.
Example questions
- Who offers bookkeeping for a small business?
- Which bookkeepers work with our accounting software?
- Who provides ongoing record-keeping support?
Facts to check
- Software supported
- Name the accounting systems you support.
- Work included
- Explain the record-keeping tasks included.
- Handover process
- Describe the onboarding process without exposing any client’s financial information.
Business type
Solicitors and law firms
Check practice areas, office information and the first enquiry route against your public pages.
Keep legal information separate from advice.
Check that an answer describes your services without implying that a general explanation settles someone’s individual legal position.
Example questions
- Which solicitors handle commercial leases?
- Where can I find a firm’s employment law services?
- Which local firms explain their first consultation?
Facts to check
- Practice areas
- Use the firm’s stated practice areas, not an isolated article.
- Office coverage
- Check the office or jurisdiction information for the service.
- Initial enquiry
- Explain how to contact the firm and where consultation conditions are stated.
Business type
Consultancies
Review your specialisms, engagement formats and evidence behind published project examples.
Give the engagement a clear boundary.
Check that AI answers do not combine an assessment, a recommendation and implementation into one vague service.
Example questions
- Who advises small businesses on operations?
- Which consultants help with a systems review?
- Who offers a defined business planning engagement?
Facts to check
- Specialisms
- Name the business problems and sectors your own work supports.
- Engagement format
- Distinguish a workshop, assessment, project and advisory engagement.
- Published project evidence
- Use project material you can substantiate and have permission to share.
Business type
Recruitment agencies
Review sectors, role types and the services you offer employers and applicants.
Separate employer and applicant journeys.
Check that services are attributed to the right audience. Keep personal applicant records out of public examples.
Example questions
- Which agencies recruit for hospitality roles?
- Who supports permanent recruitment for small firms?
- Which agencies recruit permanent hospitality staff?
Facts to check
- Sectors covered
- Name the industries your recruiters work in.
- Role types
- Distinguish permanent, temporary and contract roles.
- Employer services
- Explain the employer’s engagement separately from the applicant route.
Your first review
Keep the question, answer and source together.
Start with an example above and adapt it to your own services and location. Compare the answer with the facts your business can confirm.
A mention names your business. A citation links to a source. Neither establishes a website visit, enquiry or sale.
Visit figures require connected analytics. Without a connection, the figure is not connected rather than zero.
How Carqo works
You connect your website, review what AI search says and receive drafts for your next steps.
Carqo checks the facts
Facts are checked against their source where Carqo holds one. Conflicts and out-of-date facts are flagged to you.
Carqo shows where AI search mentions you
It follows your customer prompts and shows what the answers said about your business.
You decide what to do with each draft
A person on your side reviews each draft and decides whether to use it.
Before you begin
Common questions
Can Carqo verify our professional credentials?
A review does not establish a credential. Confirm professional descriptions and qualifications against the records you hold.
Does this page confirm an industry integration?
No. These are examples of reviewing public business information. An industry page does not establish a connection to your booking or operational systems.
Will Carqo change my website?
Carqo agents never write to your website. Your team reviews and publishes each change through your own process.
Does a page change mean an AI answer will change?
No. AI services decide what their answers include. Review later observations without assuming that your edit caused a difference.
Can Carqo verify our professional credentials?
A review does not establish a credential. Confirm professional descriptions and qualifications against the records you hold.
Does this page confirm an industry integration?
No. These are examples of reviewing public business information. An industry page does not establish a connection to your booking or operational systems.
Will Carqo change my website?
Carqo agents never write to your website. Your team reviews and publishes each change through your own process.
Does a page change mean an AI answer will change?
No. AI services decide what their answers include. Review later observations without assuming that your edit caused a difference.
Start with your website
See what your first review finds.
The free report has its own collection method and limits. Read them before you begin.